Search Engine Optimization

Process Overview

Good website rankings are driven by content on your site and the links and content from other sites. With this in mind, the bullets below summarize our process for optimizing your website’s rankings:

• During the Keyword Discovery phase of the project, we work with you to determine the best keyword targets. We use your current site traffic, keyword research tools and your business strategy to determine the target keywords that your prospects are using when looking for your business.

• We then create keyword relevant articles for your targeted keywords each month. The content is developed so that one article can be used several times during the link-building phase of the project.

• Our ongoing link-building program distributes that content to over 1000 sites that accept user-generated content. Each of the articles links back to your site with relevant anchor text. Although the primary purpose of these submissions is links to the target site, the client may receive some referral traffic from the submissions. If desired, we can also use the content for blogging. Finally, all submissions are added to social bookmarking sites and other locations to improve the indexing of the content by search engines.

• Any confirmed links are included in our linking rotation so that some new articles my link to other articles or social bookmarks. The process increases the value of the links into your site.

• All of our activities are available for client review through our SEO dashboard. In addition to the actions, we track rankings on a daily basis for each targeted keyword.

Online Tools

Our SEO services are delivered by our custom search marketing platform. You can log in to our dashboard at any time to check the status of your campaigns and review your current rankings.

Our Reccomended Plans:

	SEO Starter	SEO Basic	SEO Pro
	These packages are built for local businesses with geographically targeted keywords OR niche national keywords.
Reporting and Software:
Search Ranking Tracker
Intercityhosting SEO Software
Onsite Recommendation Report	Basic	Basic	Detailed
SEO - Link Building:
Target Keywords	4	6	12
Monthly articles written	1	3	4
Monthly blog posts written	2	3	4
Monthly content blurb for RSS	2	4	8
Monthly content submissions	25	50	75
Blog comments (optional)
RSS Promotion
Social Bookmarking
Support
Appropriate for results:	0 - 12 K	12K - 60K	60K - 120K

Online Marketing